In this session, Brian Lin will share how HelloFresh is evolving its approach to rapid testing, data-driven iteration, and creative collaboration, using AI as a partner, not a replacement. Attendees will gain insight into how design teams can maintain craft and cohesion while scaling across products, markets, and technologies.

Location: BrainStation Toronto, 482 Front St W, 2nd Floor, Toronto, ON

This event is presented by BrainStation